Five Social Media Lessons from Social Media Guru-Scott Monty

Here are the golden nuggets!

1. If you have a good product, let go of fear and let others tell your story

2. Social media is not a campaign, it’s a commitment. We always need to be on.

3. The complete integration of paid, owned and earned media can have a significant impact

4. People engage with personalities, not product features

5. Embrace the platforms your audience uses